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  Salone del Mobile history
The Salone Internazionale del Mobile di Milano, launched in 1961 by a small coalition of furniture manufacturers from within the FederlegnoArredo trade association with the aim of promoting the exportation of Italian furniture, soon became the most prestigious international event in the world of furniture design and production. The Salone quickly proved itself to be an excellent marketing vehicle for a highly fragmented industry (more than 13,000 companies employing 205,000 people; a national distribution network comprising 20,000 points of sale) that would otherwise have lacked the means to express its overall potential.

Together with the Salone Internazionale del Mobile, which takes place every April in Milan, are held the biennial events Euroluce/International Lighting Exhibition, SaloneUfficio/International Biennial Workspace Exhibition (odd years), EuroCucina/International Kitchen Furniture Exhibition, the International Bathroom Exhibition (even years), and the annual International Furnishing Accessories Exhibition and the SaloneSatellite.

Taken together, these events occupy an area of nearly 230,000 square metres at the Milan Fairgrounds in Rho, and represent the production of about 2,500 of the most dynamic and creative companies on the international market, not to mention that of the 700 young designers of the SaloneSatellite. They are visited by more than 300,000 industry professionals each year, more than 60% of whom come from 160 countries around the world.

Responding to the request of a significant number of veteran Milanese exhibitors, “i Saloni WorldWide Moscow” were launched in 2005 and since then are held annually in October.


 
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